This is just creative filmmaking. The barrage of images, almost connected like a story, colors, camera movements, some of it animated and some of it practical, and the images make subtle connections with the lyrics. And the song is seriously catchy too. I haven’t looked up who made this video but, wow, it is amazing.
And just for absurd, Willy Wonka-ish fun, there is this:
RUNESTAD WRITES 